It is a process by which the human brain assembles the sensory evidence into something recognizable
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NAIMMCQ Consumer Behavior _____ is the process by which the human brain assembles the sensory evidence into something recognizable. Show
a. Cognitive dissonance Answer: C Recommended textbook solutions
Consumer Behavior: Buying, Having, Being13th EditionMichael R Solomon 449 solutions
Politics in States and Communities15th EditionSusan A. MacManus, Thomas R. Dye 177 solutions
Politics in States and Communities15th EditionSusan A. MacManus, Thomas R. Dye 177 solutions
Consumer Behavior: Buying, Having, and Being, Global Edition12th EditionMichael R Solomon 245 solutions Recommended textbook solutions
Consumer Behavior: Buying, Having, Being13th EditionMichael R Solomon 449 solutions
Politics in States and Communities15th EditionSusan A. MacManus, Thomas R. Dye 177 solutions
Politics in States and Communities15th EditionSusan A. MacManus, Thomas R. Dye 177 solutions
Consumer Behavior: Buying, Having, and Being, Global Edition12th EditionMichael R Solomon 245 solutions Which theory of learning focuses on changes in behavior that occur through responses to stimuli?Stimulus-response (S-R) theories are central to the principles of conditioning. They are based on the assumption that human behaviour is learned.
Which term refers to a change in behaviour that occurs simply through associating some stimulus with another stimulus that naturally causes a reaction?Classical conditioning refers to learning that occurs when a neutral stimulus (e.g., a tone) becomes associated with a stimulus (e.g., food) that naturally produces a behaviour. After the association is learned, the previously neutral stimulus is sufficient to produce the behaviour.
Which of the following terms refers to the way in which the human brain senses low strength?Subliminal processing refers to the way in which the human brain senses low-strength stimuli, that is, stimuli that occur below the level of conscious awareness.
Which of the following terms refers to the way a company goes about creating value for its customers?A value proposition in marketing is a concise statement of the benefits that a company is delivering to customers who buy its products or services.
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